HOLDEN HILLS
Client
Stratus Properties
Project
Holden Hills Website
Firm
Judson Design
Individual Role
Digital Direction
Content Architecture
UI/UX Design
Motion Design
Development Direction
Firm Involvement
Brand Strategy, Identity, Digital, Collateral
Developer
Aaron Waldon
Holden Hills is a new residential community by Stratus Properties and the final phase of development within Austin’s Barton Creek area. Judson developed the brand positioning and identity around its connection to the landscape, sustainability and a distinctly Austin sense of place. For the website, I translated that brand into a digital experience that immerses prospective buyers in the landscape and atmosphere of Holden Hills before the community was fully realized. I led content architecture and direction, UX and visual design, motion design, and development.
project IN context
Selected work by Judson Design