SALLYPORT INVESTMENTS

Sallyport Investments engaged Judson to create a new digital presence alongside a refresh of its existing identity, including a new brandmark, typography and color palette. The website was intentionally straightforward, presenting the firm, its team and investment portfolio with clarity while giving the updated brand a more contemporary expression. I also conceived and shot the project photography, placing the team within Sallyport’s distinctive mid-century modern headquarters and using the architecture as an extension of the site’s visual direction.