TEXAS MEDICAL CENTER

Texas Medical Center is the world’s largest medical complex, bringing together dozens of member institutions across healthcare, research and education. Over a roughly four-year relationship, Judson worked across the organization’s brand, digital communications, publications, collateral and environmental applications. For the primary website and its multi-institute system, I led digital direction, content architecture, UX and visual design, organizing a large and complex body of information into an experience that supported both direct access to essential content and deeper exploration of TMC’s institutions, initiatives and news.